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	<title>&#187; Brand Development</title>
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		<title>It&#039;s There, But Nobody&#039;s Using It</title>
		<link>http://effusioncreative.com/2009/03/its-there-but-nobodys-using-it/</link>
		<comments>http://effusioncreative.com/2009/03/its-there-but-nobodys-using-it/#comments</comments>
		<pubDate>Thu, 05 Mar 2009 14:00:24 +0000</pubDate>
		<dc:creator>Martha</dc:creator>
				<category><![CDATA[All Blog Posts]]></category>
		<category><![CDATA[Hot Design Tips]]></category>
		<category><![CDATA[Brand Development]]></category>
		<category><![CDATA[Clients]]></category>
		<category><![CDATA[Corporate Marketing]]></category>
		<category><![CDATA[Creative Business Strategies]]></category>
		<category><![CDATA[Marketing Planning]]></category>
		<category><![CDATA[Small Business Marketing]]></category>

		<guid isPermaLink="false">http://effusioncreative.com/?p=972</guid>
		<description><![CDATA[Though more and more businesses realize they need a website in today’s at your finger tips online information age, there is still a lot of misconception that surrounds having one. A major misconception is that “once I have a website, the money’s just going to start rolling in.” That’s just not the case in most [...]]]></description>
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		<title>Effusion Recognized 2nd Connsecutive Year for Brand Excellence</title>
		<link>http://effusioncreative.com/2008/11/effusion-recognized-2nd-connsecutive-year-for-brand-excellence/</link>
		<comments>http://effusioncreative.com/2008/11/effusion-recognized-2nd-connsecutive-year-for-brand-excellence/#comments</comments>
		<pubDate>Sun, 23 Nov 2008 16:25:33 +0000</pubDate>
		<dc:creator>Rob</dc:creator>
				<category><![CDATA[All Blog Posts]]></category>
		<category><![CDATA[Design Trends]]></category>
		<category><![CDATA[Solid Brands]]></category>
		<category><![CDATA[Brand Development]]></category>
		<category><![CDATA[Graphic Design]]></category>

		<guid isPermaLink="false">http://effusioncreative.com/?p=174</guid>
		<description><![CDATA[For the second consecutive year, LogoLounge has recognized Effusion for brand design excellence.

OK so we're tooting our own horn, but we're proud of what we do here and being recognized in your industry to what a panel of international judges judging over 30,000 logo submissions and considering your work "solid design" is worth a mention. [...]]]></description>
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		<title>Even Well Established Companies Rebrand — What Are You Waiting For?</title>
		<link>http://effusioncreative.com/2008/11/even-well-established-companies-rebrand-%e2%80%94-what-are-you-waiting-for/</link>
		<comments>http://effusioncreative.com/2008/11/even-well-established-companies-rebrand-%e2%80%94-what-are-you-waiting-for/#comments</comments>
		<pubDate>Fri, 14 Nov 2008 05:18:59 +0000</pubDate>
		<dc:creator>Rob</dc:creator>
				<category><![CDATA[All Blog Posts]]></category>
		<category><![CDATA[Design Trends]]></category>
		<category><![CDATA[Extreme Makeovers]]></category>
		<category><![CDATA[Hot Design Tips]]></category>
		<category><![CDATA[Brand Development]]></category>
		<category><![CDATA[Graphic Design]]></category>
		<category><![CDATA[Rebranding]]></category>
		<category><![CDATA[Small Business Marketing]]></category>

		<guid isPermaLink="false">http://effusioncreative.com/?p=154</guid>
		<description><![CDATA[Many clients are resistant to change.

When we have a client approach us for one type of project we often will suggest the idea of rebranding if a mark looks unprofessional or just isn't inline with today's standards of logo design. The first thing we hear is "oh no, can't do that — our logo is [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Apple&#039;s iPhone 3G Ads — The Creative Reveal</title>
		<link>http://effusioncreative.com/2008/11/apples-iphone-3g-ads-%e2%80%94-the-creative-reveal/</link>
		<comments>http://effusioncreative.com/2008/11/apples-iphone-3g-ads-%e2%80%94-the-creative-reveal/#comments</comments>
		<pubDate>Wed, 12 Nov 2008 08:45:14 +0000</pubDate>
		<dc:creator>Rob</dc:creator>
				<category><![CDATA[All Blog Posts]]></category>
		<category><![CDATA[Solid Brands]]></category>
		<category><![CDATA[Brand Development]]></category>
		<category><![CDATA[Creative Business Strategies]]></category>
		<category><![CDATA[Design Trends]]></category>
		<category><![CDATA[Marketing Planning]]></category>

		<guid isPermaLink="false">http://effusioncreative.com/?p=32</guid>
		<description><![CDATA[These ads  should all all be titled "Yeah Just Like That."

Yes, I'm a devote lamb following Apple every where they go, but aside from that, I have to share with you how creative I thought one of their most recent ads were for a product called Shazam. The last dozen or so TV ads [...]]]></description>
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		<title>Branding it Right with Magnetizing Results</title>
		<link>http://effusioncreative.com/2008/11/branding-it-right-with-magnetizing-results/</link>
		<comments>http://effusioncreative.com/2008/11/branding-it-right-with-magnetizing-results/#comments</comments>
		<pubDate>Sat, 08 Nov 2008 15:54:02 +0000</pubDate>
		<dc:creator>Rob</dc:creator>
				<category><![CDATA[All Blog Posts]]></category>
		<category><![CDATA[Love 'em or Hate 'em Brands]]></category>
		<category><![CDATA[Solid Brands]]></category>
		<category><![CDATA[Brand Development]]></category>
		<category><![CDATA[Marketing Planning]]></category>
		<category><![CDATA[Unique]]></category>

		<guid isPermaLink="false">http://effusioncreative.com/?p=41</guid>
		<description><![CDATA[

When Metallica set out to create a themed branded identity for their 1st album in 5 years they wanted a huge visual impact. Because the music industry is in a huge flux these days the band realized it needed to approach this album in a more creative way. Turner Duckworth (who've worked with giants such [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Clean and Well Thoughtout Design</title>
		<link>http://effusioncreative.com/2008/11/clean-and-well-thoughtout-design/</link>
		<comments>http://effusioncreative.com/2008/11/clean-and-well-thoughtout-design/#comments</comments>
		<pubDate>Wed, 05 Nov 2008 09:33:24 +0000</pubDate>
		<dc:creator>Rob</dc:creator>
				<category><![CDATA[All Blog Posts]]></category>
		<category><![CDATA[Humbled]]></category>
		<category><![CDATA[Solid Brands]]></category>
		<category><![CDATA[Brand Development]]></category>
		<category><![CDATA[Creative Business Strategies]]></category>
		<category><![CDATA[Graphic Design]]></category>
		<category><![CDATA[Unique]]></category>

		<guid isPermaLink="false">http://effusioncreative.com/?p=60</guid>
		<description><![CDATA[

When it comes to reputation and longevity in the business Pentagram is clearly a design deity. Clean and well thought out design is something that precedes their work. You hear the name and think yes. . .pure quality and creativity without compromise. Their talents run the gamut from branding to architecture and they've left their [...]]]></description>
		<wfw:commentRss>http://effusioncreative.com/2008/11/clean-and-well-thoughtout-design/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Obama Brand Power</title>
		<link>http://effusioncreative.com/2008/11/obama-brand-power/</link>
		<comments>http://effusioncreative.com/2008/11/obama-brand-power/#comments</comments>
		<pubDate>Sat, 01 Nov 2008 06:53:17 +0000</pubDate>
		<dc:creator>Rob</dc:creator>
				<category><![CDATA[All Blog Posts]]></category>
		<category><![CDATA[Design Trends]]></category>
		<category><![CDATA[Hot Design Tips]]></category>
		<category><![CDATA[Solid Brands]]></category>
		<category><![CDATA[Brand Development]]></category>
		<category><![CDATA[Creative Business Strategies]]></category>
		<category><![CDATA[Marketing Planning]]></category>

		<guid isPermaLink="false">http://effusioncreative.com/?p=241</guid>
		<description><![CDATA[

Obama's marketing campaign was a well oiled machine, in touch with the youth, in touch with today's technology and very "now" in terms of interacting with today's new media to get his message out.

What's even more amazing about Obama's image is his brand. In a market watch article it states that the Obama symbol of [...]]]></description>
		<wfw:commentRss>http://effusioncreative.com/2008/11/obama-brand-power/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Don&#039;t Market, Don&#039;t Rebrand, Don&#039;t Position Yourself</title>
		<link>http://effusioncreative.com/2008/10/dont-market-dont-rebrand-dont-position-yourself/</link>
		<comments>http://effusioncreative.com/2008/10/dont-market-dont-rebrand-dont-position-yourself/#comments</comments>
		<pubDate>Tue, 28 Oct 2008 09:25:56 +0000</pubDate>
		<dc:creator>Martha</dc:creator>
				<category><![CDATA[All Blog Posts]]></category>
		<category><![CDATA[Misc]]></category>
		<category><![CDATA[Brand Development]]></category>
		<category><![CDATA[Creative Business Strategies]]></category>
		<category><![CDATA[Don't Market]]></category>
		<category><![CDATA[Small Business Marketing]]></category>

		<guid isPermaLink="false">http://effusioncreative.com/?p=49</guid>
		<description><![CDATA[A huge huge campaign that was based upon sarcastic reverse psychology was very well done. They took between 30-50 entertainment personalities to prove a point. That point being to not do anything, not to vote because why would it make a difference, why would one person or a dozen people make a difference in an [...]]]></description>
		<wfw:commentRss>http://effusioncreative.com/2008/10/dont-market-dont-rebrand-dont-position-yourself/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Time to Refresh</title>
		<link>http://effusioncreative.com/2008/10/time-to-refresh/</link>
		<comments>http://effusioncreative.com/2008/10/time-to-refresh/#comments</comments>
		<pubDate>Sun, 26 Oct 2008 10:12:39 +0000</pubDate>
		<dc:creator>Martha</dc:creator>
				<category><![CDATA[All Blog Posts]]></category>
		<category><![CDATA[Hot Design Tips]]></category>
		<category><![CDATA[Brand Development]]></category>
		<category><![CDATA[Extreme Makeovers]]></category>
		<category><![CDATA[Graphic Design]]></category>

		<guid isPermaLink="false">http://effusioncreative.com/?p=18</guid>
		<description><![CDATA[We’ve all heard the term “spring cleaning,” but being a transplant from the East Coast to the Phoenix, Arizona area has altered my schedule for this ritual of clearing out closets and deep cleaning. Here, we wait for cooler weather to set in, which is right on the border of the start of the holiday [...]]]></description>
		<wfw:commentRss>http://effusioncreative.com/2008/10/time-to-refresh/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>They Put More Money Toward Marketing</title>
		<link>http://effusioncreative.com/2008/10/they-put-more-money-toward-marketing/</link>
		<comments>http://effusioncreative.com/2008/10/they-put-more-money-toward-marketing/#comments</comments>
		<pubDate>Sun, 19 Oct 2008 12:03:12 +0000</pubDate>
		<dc:creator>Martha</dc:creator>
				<category><![CDATA[All Blog Posts]]></category>
		<category><![CDATA[Hot Design Tips]]></category>
		<category><![CDATA[Brand Development]]></category>
		<category><![CDATA[Creative Business Strategies]]></category>
		<category><![CDATA[Marketing Planning]]></category>

		<guid isPermaLink="false">http://effusioncreative.com/?p=15</guid>
		<description><![CDATA[Like everywhere around the country, here in Chandler, Arizona we see businesses closing up shop all around us. My son works at Jamba Juice, and when I was picking him up yesterday someone came in saying the Pizza shop next door closed down. I proceeded to ask the general manager of Jamba Juice how their [...]]]></description>
		<wfw:commentRss>http://effusioncreative.com/2008/10/they-put-more-money-toward-marketing/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Change Your Look, Change Your Life</title>
		<link>http://effusioncreative.com/2008/10/change-your-look-change-your-life/</link>
		<comments>http://effusioncreative.com/2008/10/change-your-look-change-your-life/#comments</comments>
		<pubDate>Sun, 12 Oct 2008 16:00:36 +0000</pubDate>
		<dc:creator>Martha</dc:creator>
				<category><![CDATA[All Blog Posts]]></category>
		<category><![CDATA[Hot Design Tips]]></category>
		<category><![CDATA[Brand Development]]></category>
		<category><![CDATA[Creative Business Strategies]]></category>

		<guid isPermaLink="false">http://effusioncreative.com/?p=9</guid>
		<description><![CDATA[This was a call out on the October 2008 cover of House Beautiful. Though this was in reference to changing the look of your home and finding ways to feel more connected to your environment, the slogan certainly applies to what Effusion does for businesses. Our job is all about helping companies better connect with [...]]]></description>
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		<slash:comments>0</slash:comments>
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