Twitter is all the rage, everyone is doing it, if you're not why aren't you? From big companies to people living in their basement are inviting you into their lives, their culture and meeting new people that share like interests is what Twitter is about. The down side of Twitter though are some of the people that do follow you.

We've put together a list of reasons we just will never consider following you back:

• You have not, will not or don't know how to change the default avatar (We'll also unfollow ... Continue Reading

It’s fitting that this blog entry comes in December, the month when stores and homes are decorated with extra lights, garlands, and all kinds of shiny decorative objects. It’s a time when we put more glitter into our surroundings. Adding glitter in the form of great design is what Effusion Creative Solutions is all about. We call it making things look pretty with a purpose, and it’s a philosophy that started at an early age for our founder, Robert Pfeifer.

Apparently, when he was young he was in a boys group ... Continue Reading

Have visions of sugar plums started dancing in your head?

Scheduling your next marketing project by Dec. 19 with Effusion gets your company at least three holiday treats:

• An additional tax write off for 2008 • A jumpstart on your 2009 marketing • An amazing chance to win an iPhone 3G or iPod Touch just in time for the holiday gift exchanges

The first 10 clients to start a project by December 19th are entered into an iPhone 3G/iPod Touch give-a-way. Odds of winning are 1 in 10.

Yes the odds are really that ... Continue Reading

Where was I? I was sleeping like a baby without an ounce of shopping anxiety.

If you've ever waited tables, Black Friday traditionally is a lot like working at Sizzler on Mother's day: lines out the door, crazy people, running out of product, a lot of apologies and my favorite — parking lot rage.

It's not a fun day for employees or shoppers but it's the day that kick-starts the holiday shopping season nonetheless.

With all of the in-store and pre-television/radio ads, Black Friday becomes one big blur of who is selling ... Continue Reading

It's very interesting to see how the malls are marketing this year to get people through their door. We just visited our local mall and 9 stores out of 10 had major discounts or FREE posters in nearly every window.

Nearly ... Continue Reading

Many clients are resistant to change.

When we have a client approach us for one type of project we often will suggest the idea of rebranding if a mark looks unprofessional or just isn't inline with today's standards of logo design. The first thing we hear is "oh no, can't do that — our logo is everywhere and. . .my wife created this years ago and everyone loves it."

Yes but is it effective? Does it do for you now what it did 5 or 10 years ago when your business was in its infancy?

Can your brand be carried through to every ... Continue Reading