Social media, social media, social media. It's all you hear these days. Companies are going to conventions who in turn have speakers telling their audiences, "if your company doesn't have a digital footprint, you simply don't exist as a business." I have to say that sums it up, spot on.

Social media is the number one way to create and/or spread the word about your brand online. It's a tool to communicate with your customers, audience, friends, friends of friends and those who you don't even know yet that follow ... Continue Reading